In this exclusive shoot at Piaget’s boutique in İstinye Park, Serdar OAL and Burak Bayram explore the refined world of one of haute horlogerie’s most elegant names — Piaget. The boutique’s warm atmosphere perfectly reflects the brand’s design philosophy, where sophistication meets craftsmanship, creating a uniquely personal experience for every guest.
The selection process for Serdar OAL’s watch was shaped by his personal style, daily habits, and Piaget’s signature artistry. Each model tried on reflected the brand’s characteristic grace and contemporary aesthetics, turning the act of choosing a watch into a delightful journey of discovery.
Produced with the support of Molu Jewelry, this video represents more than just a shopping experience — it captures a story where elegance, mastery, and personal style converge. Blended with Piaget’s timeless designs, these moments not only inspire viewers but also reaffirm the brand’s philosophy of offering “more than just a watch.”
