Among the most important processes of the watch hobby is deciding on a new watch to add to your collection and purchasing it in the most comfortable and enjoyable way possible. Taking this into consideration, we went to Jaeger-LeCoultre Boutique, one of the leading stores in our country for luxury watch shopping, and rolled up our sleeves to decide together on Serdar OAL's new watch!

Burak Bayram and Doruk Çelebi take a closer look at two standout models from the world of Franck Muller. The Vanguard Skeleton, with its elegant open-worked architecture, showcases the artistry of mechanical watchmaking, while the Vanguard Racing Skeleton highlights dynamic design through a sportier aesthetic. These two models reflect the brand’s deep-rooted heritage as well as its innovative spirit. For those who value intricate detail and haute horlogerie craftsmanship, this duo represents a flawless fusion of design and engineering. We extend our sincere thanks to Greenwich Saat for their generous support and for making this exclusive review possible.

Serdar Oal sat down with Hublot CEO Julien Tornare for an exclusive interview at the Hublot Boutique in Istanbul. Alongside the latest models introduced at Watches & Wonders 2025, the spotlight was also on the special Classic Fusion Horobox Limited Edition, created exclusively for Horobox. This engaging and in-depth conversation explores the brand’s design vision, technological innovations, and its perspective on the Turkish market.

Serdar Oal and Burak Bayram take a comprehensive look at the Doxa Sub 300—one of the most iconic timepieces in the watch world. First introduced in 1967, this model carved out a unique place in the industry with its bold color palette, distinctive design, and ahead-of-its-time engineering. Their review goes beyond technical specifications, also exploring the historical evolution of the Doxa brand. With a design that continues to stand the test of time, the Sub 300 remains a watch that deserves to be talked about. In this exclusive review video, we take a closer look at every detail of this remarkable timepiece. We would also like to extend our gratitude to ABT Saat for providing these models and supporting our review.

IWC Schaffhausen is continuing its poetic journey with the latest Big Pilot’s Watch 43 Tourbillon Le Petit Prince, now appearing in a rare platinum case. This limited-edition piece is enriching the Le Petit Prince collection, which has been evolving since the maison’s creative partnership with Antoine de Saint-Exupéry’s heirs began in 2006.

Among the most important processes of the watch hobby is deciding on a new watch to add to your collection and purchasing it in the most comfortable and enjoyable way possible. Taking this into consideration, we went to Konyalı Saat, one of the leading multi-brand stores in our country for luxury watch shopping, and rolled up our sleeves to decide together on Burak BAYRAM's new watch!

Elegance, simplicity, and timeless values—Henry Cavill becomes Longines' new brand ambassador. Read our exclusive interview with the acclaimed actor on Horobox.

Serdar OAL and Burak BAYRAM are taking a closer look at Jaeger-LeCoultre's models in our new series Head to Head! So, which model will stand out? Whose choice will be more popular? Here is our video explaining how they made their choices, with a pleasant chat about style, technical features and details.

Tissot updates its iconic PRC 100 line with new solar-powered models. Combining modern aesthetics with reliable performance, the PRC 100 Solar series is ideal for everyday style and functionality. We at Horobox took a close look at the new collection and shared our insights in this video review.

Laco pilot watches, known for designs that stay true to their original roots, offer a perfect blend of nostalgia and functionality. In our special review video, Burak BAYRAM and Doruk ÇELEBİ take a deep dive into select models, exploring every detail up close. In this exclusive review video, we take a closer look at every detail of this remarkable timepiece. We would also like to extend our gratitude to ABT Saat for providing these models and supporting our review.

In this new series of Horobox TV, Serdar OAL and Burak BAYRAM answer the questions that our followers ask.

Introducing the Reverso One ‘Precious Colours’